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Nashville Baptist Association

Services

  • Digital Support
  • Messaging
  • Web Design

The Problem

The Nashville Baptist Association had just voted in a new leader to inherited a dated brand and website. With fresh vision of helping the churches in their network thrive they need a new website that would become a trusted resource for pastors and church leaders.

The Solution

One Eighty Digital crafted messaging and personas to help guide the design of a beautiful new website. We created design mockups that captured their fresh vision and developed an amazing website that would server a tool to help their churches grow and thrive.

The Result

Nashville Baptist Association’s new website launched to huge response. Immediately garnering applause from the pastors and churches in their network. Helping them to move their mission forward to “advance the gospel in greater Nashville, Middle Tennessee and the World.”

The Audience

Meet Pastor David

Pastor David is a 48-year-old senior pastor at a mid-sized Baptist church in Nashville. He has dedicated his life to preaching, shepherding his congregation, and ensuring his church remains a thriving community of faith. While passionate about ministry, he often feels overwhelmed by the many responsibilities on his plate—sermon preparation, leadership development, church administration, and outreach efforts. He wants to see his church grow, but he struggles with declining engagement, limited resources, and the challenge of reaching younger generations.

David is looking for guidance, encouragement, and practical tools to support his ministry. He values biblical teaching, denominational unity, and opportunities to connect with other pastors who understand his challenges. He needs a trusted partner to help him navigate leadership, provide resources, and equip his church for impactful ministry. When he visits the Nashville Baptist Association website, he’s looking for leadership training, ministry resources, and events that will help strengthen both his personal calling and his congregation’s mission.

The Website

The Messaging

At The Nashville Baptist Association, we know that you want your church to thrive and to grow. In order to do that, your church needs to engage with the community and make disciples. The problem is that many churches today are facing changing neighborhoods, aging facilities, and financial struggles. Which can cause both the congregation and leadership to be fearful, discouraged, and disconnected from their community. It can even lead to a church closing its doors and a neighborhood losing a Gospel witness.

At the NBA, we believe it’s wrong for a church to stay stuck when it could be thriving and impacting its community as a Gospel lighthouse. Our team has been serving churches for over 100 years and has the experience and expertise to help your church find a way forward. We also understand what you’re going through because we’ve been pastors of struggling churches too. That’s why we’ve created a process to help churches like yours thrive again and grow the kingdom.

Here’s how to start:

  1. Tell Us Your Story – Share the challenges your church is facing.
  2. We’ll Listen and Ask Questions – We’ll work to understand your unique situation.
  3. Together, We’ll Create a Plan – We’ll work with you to build a custom plan to help your church thrive again.

So, Start a Conversation with us today and take the first step toward revitalizing your church and seeing it flourish once again.

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